Brainwashed: Challenging the Myth of Black Inferiority

Brainwashed: Challenging the Myth of Black Inferiority

by Tom Burrell
Brainwashed: Challenging the Myth of Black Inferiority

Brainwashed: Challenging the Myth of Black Inferiority

by Tom Burrell

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Overview

“Black people are not dark-skinned white people,” says advertising visionary Tom Burrell. In fact, they are a lot more.

They are survivors of the Middle Passage and centuries of humiliation and deprivation, who have excelled against the odds, constantly making a way out of “no way!” At this point in history, the idea of black inferiority should have had a “Going-Out-of-Business Sale.” After all, Barack Obama has reached the Promised Land.

Yet, as Brainwashed: Erasing the Myth of Black Inferiority testifies, too much of black America is still wandering in the wilderness. In this powerful examination of “the greatest propaganda campaign of all time”—the masterful marketing of black inferiority Burrell poses 10 provocative questions that will make black people look in the mirror and ask why, nearly 150 years after the Emancipation Proclamation, so many blacks still think like slaves.

Brainwashed is not a reprimand; it is a call to deprogram ourselves of self-defeating attitudes and actions. Racism is not the issue; how we respond to racism is the issue. We must undo negative brainwashing and claim a new state of race-based self-esteem and self-actualization. Provocative and powerful, Brainwashed dares to expose the wounds so that we, at last, can heal.


Product Details

ISBN-13: 9781401926694
Publisher: Hay House Inc.
Publication date: 09/01/2009
Sold by: Penguin Random House Publisher Services
Format: eBook
Pages: 224
File size: 2 MB

About the Author

Marketing communications pioneer and Advertising Hall of Fame inductee Tom Burrell is credited with revolutionizing the image of African Americans in television and changing the face of American advertising. His award-winning work promoted positive and realistic images of blacks and acknowledged the purchasing power of the African American community. Burrell is the founder of The Resolution Project, a nonprofit organization that promotes intra-racial dialogue and community-based new media "stop the brainwash" campaigns. He lives in Chicago’s South Loop area.

Table of Contents

Introduction ix

Chapter 1 The Scorch at the Bottom of the Melting Pot 1

Chapter 2 Relationship Wrecks 13

Why Can't We Form Strong Families?

Chapter 3 Studs and Sluts 41

Why Do We Conform to Black Sexual Stereotypes?

Chapter 4 Uglified 65

Why are Black and Beautiful Still Contradictions?

Chapter 5 Homey-cide 87

Why Do We Keep Killing Each Other?

Chapter 6 Slow Suicide 107

Why Do We Neglect Body, Mind, and Spirit?

Chapter 7 Buy Now, Pay Later 135

Why Can't We Stop Shopping?

Chapter 8 D'sWill Do 161

Why Do We Expect So Little of Each Other-and Ourselves?

Chapter 9 Bred to Be Led 185

Why Do We So Willingly Give up Control of Our Lives?

Chapter 10 Diss-Unity 207

Why Can't We Stick Together?

Chapter 11 Neo-Coons 233

Why Is the Joke Always on Us?

Chapter 12 Yes, We Must! 255

Healing from the Inside Out

Acknowledgments 273

Endnotes 275

About the Author 285

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